By NICOLE ANTONUCCI
Port Jackson Media is expanding its presence in the community with a new publication called the Fulton County Express.
The free weekly newspaper is set to be released July 3, and will focus on local news and events in the cities of Johnstown and Gloversville.
"As businesses and organizations in Fulton County and Montgomery County continue to embrace a regional approach to growth, we plan to continue to be the region's premiere local news organization," Publisher Kevin McClary said. "The expansion of our weekly newspaper model to serve Johnstown and Gloversville is another step in that direction."
Port Jackson Media has 30 years of publishing experience, and currently operates the Recorder and four weekly newspapers --the Courier-Standard-Enterprise, The Adirondack Express, the Hamilton County Express and the Sacandaga Express.
"Our family is committed to the newspaper business," owner Bob Kosineski Sr., said. "Port Jackson Media is a solid local news organization that keeps the needs of local businesses in mind. The ideas and services coming from this company can only help the region in a positive way."
The Fulton County Express will expand upon the "express" brand, but unlike the three other papers, it will be mailed directly to residents and businesses in Gloversville and Johnstown on Thursdays, with 13,500 copies distributed weekly. The paper will also be available online at www.fultoncountyexpress.com.
"Direct mailing is a new business plan for us. It allows us to serve the advertisers by creating a setting for their ads that will be read by the maximum number of people in an area," McClary said.
However, unlike shopper publications which contain only advertisements, McClary said the Fulton County Express will be an actual newspaper with advertisements surrounded by "timely and relevant news content."
Coverage will range from meeting information and city business to the school districts, community events, and more.
Kosineski said that the company's expansion into Gloversville and Johnstown is not meant to compete with the Gloversville-based daily newspaper The Leader Herald.
"We are a different kind of paper and we felt that there was room for the both of us," Kosineski said.
While the paper will not be released for another month, staff will begin working on the paper next week. An additional reporter has recently been hired and will join Port Jackson Media at its Amsterdam-based office on Monday.
"We are excited," McClary said. "I hope readers like what they see and I hope that the work that we do helps enhance the business climate in these cities."
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